Monday 8th June 2015: To celebrate Coca-Cola’s summer campaign to encourage people to ‘Choose Happiness’, TV presenter Angela Scanlon launched a massive nationwide tour - Your Summer, Your Choice.
Monday 8th June 2015
Angela Scanlon launches Coca-Cola’s national music tour with Ireland’s first 360ᵒ Selfie Stage
To celebrate Coca-Cola’s summer campaign to encourage people to ‘Choose Happiness’, TV presenter Angela Scanlon launched a massive nationwide tour - Your Summer, Your Choice.
The fully customisable music event will visit towns and cities across the country and in a unique twist, festival-goers will be the ones in the driving seat, choosing everything from the DJ’s tunes to the stage visuals.
TV presenter Angela Scanlon on the 360ᵒ Selfie Stage
‘Smiles’ will also lie at the heart of this one-of-a-kind festival. Ireland’s first ever 360ᵒ Selfie Stage will hit Arthur's Quay Park, Limerick June 14th to capture the smiles of the nation in the unique form of GIFs or ‘moving’ images. Custom built to deliver the perfect 360ᵒ selfie, Coca-Cola is challenging music-lovers to take to the stage to flash a winning smile for a chance to win a package of ten weekend tickets to Longitude Festival, and feature on the big screen with their friends.
The event, which is free to attend, will also include special Coca-Cola vending machines where the only currency accepted is a smile!
Those who can’t attend one of the events can still be in with a chance to win the Longitude Festival tickets by sending their smiles to Coca-Cola’s new Irish Snapchat account @CocaColaIreland2.
Coca-Cola’s ambassador Angela Scanlon said, "I love a good selfie so you can imagine the fun I have had launching Ireland's first 360ᵒ Selfie Stage.
“With the ‘Your Summer, Your Choice’ tour we’re looking to capture the nation’s most captivating smiles, pinched puckers, cheesy grins, sultry 'smizes'- the works! Stop by the event to try out the selfie stage or join in the fun on Snapchat @CocaColaIreland.”
You can start practicing the perfect smile by nabbing one of 250,000 selfie sticks being given away with Coca-Cola packs all summer.
Those heading to the Longitude Festival on the Saturday 18th July, can also experience the Your Summer, Your Choice experience within the festival grounds.